Barbara Palvin Became Longines’ Ambassador of Elegance

Inspired by her natural elegance and charisma, Longines announced that world-famous Hungarian model Barbara Palvin is its new ambassador of elegance.

Longines CEO Matthias Breschan expressed his feelings about Barbara Palvin becoming the new Ambassador of Elegance with the following words: “We are very excited to have Barbara Palvin as our Ambassador of Elegance. Last year, he honored us with his remarkable presence at the launch of our Mini DolveVita collection in New York. Beyond pure representation of true elegance, Barbara also represents the modern and strong women who inspire us when creating our designs. She reinterprets elegance in her own way with her positive and eye-catching attitude. For this reason, I believe it is the perfect name for our campaigns.”

Barbara Palvin spoke about the collaboration with Longines as follows: “It is an honor for me to join Longines’ prestigious family of Elegance Ambassadors. The Longines brand, which I think represents true elegance, truly aligns with the values ​​I believe in. I look forward to further strengthening and developing our relationship with the Longines team. “I am grateful for the trust they have placed in me to promote their brand around the world.”

Longines Ambassadors of Elegance do not only stand out with their professional achievements. They also attract attention with their personal values ​​and unique backgrounds. Barbara Palvin is also a perfect name in this sense.


Barbara also attracts attention with her charitable activities. There are ongoing studies, especially on access to water and installation of water purification systems. In this sense, she aims to draw attention to parts of the world with little access to water and provide assistance.

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