The iconic roles she played in The White Lotus and Euphoria, two of today’s most important TV series, brought Sydney a rapid rise on the screen. Thanks to the unprecedented success of these two series, Sydney, who was nominated for a Primetime Emmy twice in the same year, has become one of the most admired and popular actresses in the world. Returning to the big screen with the romantic comedy Anyone But You and the action thriller Madame Web, Sydney’s star will shine even more in 2024.
Finding a place in the hearts and dreams of fans from both Generation Z and Generation Y with her universal appeal, Sydney is a symbol of the Kérastase woman with the courage she displays in all areas of life.
Sydney Sweeney said that joining the Kérastase family as a Global Brand Ambassador was an incredible experience for her and said, “It is a tremendous feeling to collaborate with such an iconic brand. I find beauty in expressing my creativity, being honest with myself, and standing strongly behind what I do. In my opinion, Kérastase manages to capture these themes in every campaign and always maintains its elegance. “I can’t wait to show you what we have achieved together,” he said.